Our Inspiration

The idea behind Vita Panela was born out of concern for the declining quality of modern food, which has led to increasing cases of allergies, food intolerances, and overall poor health. We believe that the key to better living lies in wholesome, natural, and nutritionally rich ingredients. Our mission is to discover these powerful ingredients and craft innovative, delicious foods that people will love and benefit from.

Our Origins

The story of Vita Panela begins in Kolhapur, the fertile region nestled in the Western Ghats of Maharashtra.


Kolhapur is renowned across India for producing some of the finest sugarcane jaggery — celebrated for its distinct sweetness, aroma, and purity, thanks to its mineral-rich soil and favorable climate conditions. This legacy of natural richness inspires everything we create.

Our Passion

At Vita Panela, we are deeply passionate about developing products that are both nutritionally rich and delicious.

Every ingredient we use is carefully selected for its superior nutrient profile, ensuring that our products not only taste good but also contribute to optimal health and well-being.

  • Vita Panela, is a leading supplier and exporters of jaggery products in organic and natural standards in various shapes and size.
  • Our journey started in 2016, and within a few years, we have become a brand known for product quality, purity and authentic essence.
  • We process and pack a rich array of high quality jaggery products including- jaggery blocks, powder, candies, chocolates, spiced jaggery and various other products from cane sugar.
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Effective Team Work

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We Grow Business

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Our Vision

Our vision is to offer unrefined, handcrafted and rustic organic jaggery products at fair prices that will help Jaggery achieve the same sacred superfood status in the India as well as globe which it has enjoyed in the Indian tradition for millennia.

Our Kolhapuri Jaggery (Panela) is made with unrefined boiled sugarcane juice obtained only during winter fall in Kolhapur which is known for worlds top and tasty jaggery producing region, when the sugarcane ripened are taken out for crush and made fresh and pure jaggery (Panela).

Our Kolhapuri Jaggery is certified organic, unrefined, Naturally handcrafted. Also, no pesticides or chemical fertilizers are used to grow the sugarcane. The natural sugarcane comes from small family farms in the Kolhapur and nearby region that have unique sweetness and quality, all of which are pure natural and grown organically.

Our Jaggery contains vitamins, minerals, nutrients and various medicinal properties of sugarcane in their natural states. Our Jaggery is unrefined, raw, unbleached and made from boiled sugarcane juice and has high ORAC(Oxygen Radical Absorption Capacity) values.

Health Benefits of Jaggery (Panela)

  • Natural goodness of Vitamins and Minerals.
  • Builds Immunity.
  • Purifies blood and prevents Anaemia.
  • Helps in Nerves and Bone Development.
  • Improves nervous system.
  • Helps in controlling Blood Pressure.
  • 50 times more mineral content than refined sugar.
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